Why You Should Be Using Facebook To Generate Free Leads For Your MLM Business

From The Office Of Carin Davis, Network Marketer & Business Coach

It was started as a social networking site but Facebook has quickly become much more and offers a home based business a powerful tool to attract potential customers. Facebook currently has 300 million active users and at least half of them log on to the site every single day.

Unlike MySpace and other social networking sites, the people who use Facebook are adults with the fastest growing demographic being 35 and over. The website says 10 million people become fans of a page on Facebook each day and the average user has 130 friends on the site.

With numbers like that it should be obvious that Facebook can be a valuable resource for any company. The question becomes how do you make your business stand out to generate leads and pick up new customers.

It starts by developing a dynamic Facebook page. You want the site to appear very professional and contain relevant information that people will want. Pictures and video can make you stand out and frequent updates will bring people back to visit, again and again. Your goal is to use the Facebook page to promote your business but you have to be careful not to use too many direct sales pitches which have the potential of turning people off.

Your page can be whatever you want it to be with more than 2000 apps available on the site to dress it up. One of the more useful apps is a calendar which can contain important release dates for your products or reminders about upcoming holidays.

The key to all of your content is to make it relevant to your visitors. If they become a fan of your page, your posts will appear on their wall which is viewed not just by them but by all of their friends as well. When you have a new video, send out a post with the link in it that will bring all of those potential customers to your website. Through Facebook you can reach 300 million people and it does not cost you a dime to join the site and publish your page.

Carin Davis
Online Business & Marketing Coach

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